Y?Limit


HOME JOURNEY 4 SUCCESS CONTACT
Services: Press Kits/Releases, Crisis Communications, Cause-Related Marketing, Promotional Events, Advertising and Brand Identity
Mission Statement: The mission of Y¿Limit? Consulting, LLC is to provide innovative marketing and media programs that establish clients as world-renowned leaders in their respective markets. We at Y¿Limit? pride ourselves in blending the elements of entertainment and popular brands to create the ideal social atmosphere for today’s “Transumer”*. Our unique focus groups work together to build the brand identity of the client in the areas of music, community outreach, personalities, special events, fashion/beauty, and TV/Motion picture. Our ultimate goal is to make sure that each client gains the necessary tools by continually asking themselves one question, “Y¿Limit?” while striving to reach optimal levels of achievement, and that destinations along the way yield positive results.
*Transumers - consumers driven by experience; by entertainment, by discovery, by fighting boredom, who increasingly live a transient lifestyle, freeing themselves from the hassles of permanent ownership and possessions,. The fixed is replaced by an obsession with the here and now, an ever-shorter satisfaction span, and a lust to collect as many experiences and stories as possible.
SERVICES
Media Relations: Provides clients with face-to-face contact with key media journalists in selected cities or industries to introduce client publications, talent, or services to those markets. The goal is to establish relationships that will lead to enhanced credibility, brand identity and ultimately story placements. top
Press Kits/Releases: These applications provide journalists and potential business associates with pertinent information about a client's history, products and future endeavors in the form of pre-packaged news stories, biographies and backgrounders. top
Crisis Communications: Provides a united "front" to the media when possible damage is upon the client that may be detrimental to business or his/her career. Thereafter tactics are formed and will be put into action to turn any press (good or bad) to be used at client's advantage. top
Cause-Related Marketing: Coverage of promotional events, charity/nonprofit donations and involvement in goodwill organizations help achieve this objective. top
Promotional Events: Clients will have access and participate in flashy attention-grabbing celebrations which attract consumer, business, and media interest. They also create industry buzz; typically taking the form of grand-openings, anniversary celebrations, new product launches, free product giveaways, album release, concerts, and red carpet. top
Advertising: May consist of commercials, print advertisements, pamphlets, and direct mail pieces. These basic tools are essential to establish brand name recognition and market positioning. top
Brand Identity: Uses custom graphics, brochures and other marketing collateral to target customer base. Customize proposals that aid clients in receiving endorsements and sponsorships for identity enhancement. top